Episode 152 39:20

How to Scale & Sell Your Company For Millions - with Nick Bradley

Artwork for Dawn of a New Era episode 152: How to Scale & Sell Your Company For Millions - with Nick Bradley

Show Notes

Scaling a business is one thing, but building one that’s sellable - and for millions - is a whole different game.

In this episode, I’m joined by my good friend Nick Bradley, who knows exactly what it takes to turn a business into a valuable asset that buyers want.

We’re getting into the real questions: is your business even sellable? What makes it attractive to buyers? And how do you build it so it runs without you at the centre of it all?

If you’ve ever thought about what’s next for your business - whether that’s scaling, selling, or creating more freedom - this conversation will get you thinking.

Episode Highlights

Jump to a moment.

  1. 3:11Understanding Succession Plans and Sellable Businesses
  2. 8:02Lifestyle vs. Growth Businesses
  3. 11:04Types of Businesses and Marketability
  4. 13:28Preparing for a Business Exit
  5. 17:37Challenges and Opportunities in Scaling Businesses
  6. 28:34Financial Management and Due Diligence
  7. 34:36Embarrassing Business Stories
  8. 40:17Final Thoughts and Takeaways

About Dawn of a New Era

Dawn of a New Era is a weekly business podcast for founders, experts and professionals who want to grow a company without losing themselves in it. Every episode looks at the practical mechanics of scaling — revenue models, marketing, leadership, pricing and positioning — alongside the psychology that decides whether founders follow through.

Episodes are a mix of solo teaching and long-form interviews with founders, investors, authors and specialists. New episodes are published on Thursdays and are available on Apple Podcasts, Spotify, YouTube and every major podcast app.

  • Episode · 152
  • Published · 20 February 2025
  • Run time · 39:20
  • Host · Dawn McGruer

About your host

Dawn McGruer is a bestselling author, award-winning keynote speaker and scaling advisor. She has spent over 25 years building, scaling and selling businesses, and has supported more than 30,000 founders, marketers and professionals worldwide.

Her work sits at the intersection of commercial strategy and the psychology of performance — helping founders build companies that grow beyond their own capacity through better models, licensing and intellectual property leverage. She is the author of The Billionaire Brain®, published by Forbes Books.

Read more on the about page, explore her research and insights or see how to work with Dawn.

How to listen and subscribe

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