The 5 Key Steps to Start, Scale & Grow Your Business
Show Notes
In this episode, we're going to be exploring how you grow your business. In this podcast, Dawn of a New Era, we are always exploring different businesses, different marketing topics, all about starting, growing and scaling your business. Now year on year we assume that we are in a growth stage of our business, but it's not always true. We are going to explore five critical steps in terms of actually scaling your business, and looking at whether it's the right strategy for you.
Episode Highlights
Jump to a moment.
- 1:31You need to assess where your business is and what your plan is going to be
- 2:44Start looking at your profit margin
- 3:45Find the money
- 5:55Securing the sales
- 6:55Invest in technology
- 10:10Finding your team or strategically outsource
About Dawn of a New Era
Dawn of a New Era is a weekly business podcast for founders, experts and professionals who want to grow a company without losing themselves in it. Every episode looks at the practical mechanics of scaling — revenue models, marketing, leadership, pricing and positioning — alongside the psychology that decides whether founders follow through.
Episodes are a mix of solo teaching and long-form interviews with founders, investors, authors and specialists. New episodes are published on Thursdays and are available on Apple Podcasts, Spotify, YouTube and every major podcast app.
- Episode · 63
- Published · 28 October 2021
- Run time · 13:28
- Host · Dawn McGruer
About your host
Dawn McGruer is a bestselling author, award-winning keynote speaker and scaling advisor. She has spent over 25 years building, scaling and selling businesses, and has supported more than 30,000 founders, marketers and professionals worldwide.
Her work sits at the intersection of commercial strategy and the psychology of performance — helping founders build companies that grow beyond their own capacity through better models, licensing and intellectual property leverage. She is the author of The Billionaire Brain®, published by Forbes Books.
Read more on the about page, explore her research and insights or see how to work with Dawn.
How to listen and subscribe
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