
Bestseller — Co-Author
Character Building
The stories, setbacks and strengths that shape extraordinary people.
A bestselling collaboration in which Dawn shares the defining moments, resilience and mindset shifts behind building businesses — and a life — by design.
Aurora
About the author
Dawn McGruer is a bestselling author, award-winning keynote speaker and scaling advisor. She has spent over 25 years building, scaling and selling businesses, and has supported more than 30,000 founders, marketers and professionals worldwide.
Her writing sits where commercial strategy meets the psychology of performance: how founders make decisions, where growth quietly stalls, and how to build a company that scales beyond the founder’s own capacity through better business models, licensing and intellectual property leverage.
Read the full biography, explore her research and insights or book Dawn to speak.
Editions and where to buy
Dawn’s books are available in print, digital and audio editions through major bookstores and online retailers worldwide, including Waterstones, Amazon, Blackwell’s, Apple Books, Kobo, Google Play Books and Audible.
For bulk orders, corporate copies for an event, or a signed edition, get in touch directly and we will arrange it with the publisher.
For interviews, extracts, review copies and media requests, see the press room or email hello@dawnmcgruer.com.
Themes running through Dawn’s writing
Across all three books the through-line is the same: what separates people who build something lasting from people who stay busy. That covers how founders think about money and risk, how they decide what to say no to, and how they build a business that does not depend on their own hours.
The writing is deliberately practical. Frameworks are drawn from client work, research and Dawn’s own experience of building, scaling and selling companies — so each chapter ends with something you can act on rather than simply agree with.
More Published Work

