Episode 114 23:22

6 Reasons Not to Fall Into the New Year Frenzy

Artwork for Dawn of a New Era episode 114: 6 Reasons Not to Fall Into the New Year Frenzy

Show Notes

Hello! Welcome to today's episode, where we're diving into the heart of the New Year's hype.

Are you feeling the pressure to revamp your life and business as the calendar flips?

Well - hold that thought!

We're exploring six compelling reasons why the New Year frenzy might not be your best bet.

So, sit back, relax, and let's unravel the myths of New Year transformations together.

Are you ready for some eye-opening insights? Let's get started!

Episode Highlights

Jump to a moment.

  1. 0:07Avoiding common New Year business mistakes
  2. 4:09Business strategy and pricing for sustainable growth
  3. 8:14Setting realistic business goals for the new year
  4. 12:22Business planning for sustainable success
  5. 17:30Business growth, mindset, and soulful success

About Dawn of a New Era

Dawn of a New Era is a weekly business podcast for founders, experts and professionals who want to grow a company without losing themselves in it. Every episode looks at the practical mechanics of scaling — revenue models, marketing, leadership, pricing and positioning — alongside the psychology that decides whether founders follow through.

Episodes are a mix of solo teaching and long-form interviews with founders, investors, authors and specialists. New episodes are published on Thursdays and are available on Apple Podcasts, Spotify, YouTube and every major podcast app.

  • Episode · 114
  • Published · 18 January 2024
  • Run time · 23:22
  • Host · Dawn McGruer

About your host

Dawn McGruer is a bestselling author, award-winning keynote speaker and scaling advisor. She has spent over 25 years building, scaling and selling businesses, and has supported more than 30,000 founders, marketers and professionals worldwide.

Her work sits at the intersection of commercial strategy and the psychology of performance — helping founders build companies that grow beyond their own capacity through better models, licensing and intellectual property leverage. She is the author of The Billionaire Brain®, published by Forbes Books.

Read more on the about page, explore her research and insights or see how to work with Dawn.

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