Do This One ☝️ Thing And EVERYTHING Changes

Show Notes
Today, we're diving into the one crucial step that can revolutionise your business and life.
It might seem controversial, but trust me - stepping back and simplifying your approach can unlock incredible growth.
We'll explore three core objectives that every business must focus on: increasing your customer base, boosting average order value, and enhancing purchase frequency.
These simple yet powerful strategies will help you scale effortlessly.
So, step back, gain clarity, and make big strides toward your goals.
Episode Highlights
Jump to a moment.
- 1:32Scaling your business
- 2:40Focusing on customer base
- 5:21Average order value and purchase frequency
- 6:51Daily goals for financial growth
About Dawn of a New Era
Dawn of a New Era is a weekly business podcast for founders, experts and professionals who want to grow a company without losing themselves in it. Every episode looks at the practical mechanics of scaling — revenue models, marketing, leadership, pricing and positioning — alongside the psychology that decides whether founders follow through.
Episodes are a mix of solo teaching and long-form interviews with founders, investors, authors and specialists. New episodes are published on Thursdays and are available on Apple Podcasts, Spotify, YouTube and every major podcast app.
- Episode · 123
- Published · 22 May 2024
- Run time · 8:10
- Host · Dawn McGruer
About your host
Dawn McGruer is a bestselling author, award-winning keynote speaker and scaling advisor. She has spent over 25 years building, scaling and selling businesses, and has supported more than 30,000 founders, marketers and professionals worldwide.
Her work sits at the intersection of commercial strategy and the psychology of performance — helping founders build companies that grow beyond their own capacity through better models, licensing and intellectual property leverage. She is the author of The Billionaire Brain®, published by Forbes Books.
Read more on the about page, explore her research and insights or see how to work with Dawn.
How to listen and subscribe
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Go Deeper
Where to next.
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