This ONE Mistake Can Destroy Your Business

Show Notes
Today, we’re focusing on a critical topic that could make or break your business: cash flow management. It’s something many of us overlook while getting caught up in the excitement and hustle of growing our businesses. But believe me, not keeping a close eye on your cash flow can lead to significant stress and potentially disastrous consequences.
In this episode, I’ll share four essential strategies to help you avoid this common pitfall. We’ll discuss how to align your investments with your true business goals, develop a solid cash flow strategy, understand the impact of your financial decisions, and set realistic financial targets. These insights come from my personal experiences and the many clients I’ve worked with over the years. So let’s ensure your business stays on the path to success.
Episode Highlights
Jump to a moment.
- 01:03That one thing - Cash Flow
- 03:58Getting your piles of bricks in order
- 06:45Realistic truthful goals
- 13:47A lot can change in 24 hours
- 15:23A conscious cash flow strategy
About Dawn of a New Era
Dawn of a New Era is a weekly business podcast for founders, experts and professionals who want to grow a company without losing themselves in it. Every episode looks at the practical mechanics of scaling — revenue models, marketing, leadership, pricing and positioning — alongside the psychology that decides whether founders follow through.
Episodes are a mix of solo teaching and long-form interviews with founders, investors, authors and specialists. New episodes are published on Thursdays and are available on Apple Podcasts, Spotify, YouTube and every major podcast app.
- Episode · 128
- Published · 1 August 2024
- Run time · 20:49
- Host · Dawn McGruer
About your host
Dawn McGruer is a bestselling author, award-winning keynote speaker and scaling advisor. She has spent over 25 years building, scaling and selling businesses, and has supported more than 30,000 founders, marketers and professionals worldwide.
Her work sits at the intersection of commercial strategy and the psychology of performance — helping founders build companies that grow beyond their own capacity through better models, licensing and intellectual property leverage. She is the author of The Billionaire Brain®, published by Forbes Books.
Read more on the about page, explore her research and insights or see how to work with Dawn.
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