The C's That Will Help You Grow Your Business
Show Notes
In today’s episode, I'm going to talk about the three C’s in business; customers, consistency and cash. These are the foundations that have helped me and my clients grow our businesses.
I started using these back when I was 21 when I started my first ever business. Starting my business was harder than I could have ever imagined. I went through a cycle of feast and famine but when I started to think differently, it was an absolute game changer in how my business grew. Slowly but surely I came out of that feast and famine cycle and I started to get consistent cash months. Not only were they consistent but they were also growing each and every month.
Episode Highlights
Jump to a moment.
- 04:31These three Cs are my foundations
- 05:53You need to focus on your key objectives
- 06:20More customers
- 07:1280% of your to-do list doesn’t actually grow your business
- 07:27Consistency
- 09:40I teach all these fundamentals at the CEO Strategy School
- 14:28If you get these right everything else just flows
About Dawn of a New Era
Dawn of a New Era is a weekly business podcast for founders, experts and professionals who want to grow a company without losing themselves in it. Every episode looks at the practical mechanics of scaling — revenue models, marketing, leadership, pricing and positioning — alongside the psychology that decides whether founders follow through.
Episodes are a mix of solo teaching and long-form interviews with founders, investors, authors and specialists. New episodes are published on Thursdays and are available on Apple Podcasts, Spotify, YouTube and every major podcast app.
- Episode · 80
- Published · 24 August 2022
- Run time · 18:01
- Host · Dawn McGruer
About your host
Dawn McGruer is a bestselling author, award-winning keynote speaker and scaling advisor. She has spent over 25 years building, scaling and selling businesses, and has supported more than 30,000 founders, marketers and professionals worldwide.
Her work sits at the intersection of commercial strategy and the psychology of performance — helping founders build companies that grow beyond their own capacity through better models, licensing and intellectual property leverage. She is the author of The Billionaire Brain®, published by Forbes Books.
Read more on the about page, explore her research and insights or see how to work with Dawn.
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